Shoupapp
Product video
AI product video maker: turn product photos into video
Pick a photo you already have and get back a short product video — 5 to 20 seconds, in the format your channel needs, with sound if you want it. No filming, and no prompt needed.
Why teams choose Shoupapp
Up to 1,500 photos per run
Send a whole folder at once, or let an automation run it on every upload, every day, week or month.
See bulk & automationReady-made settings
Pick plain options or a saved preset. We set the AI up behind them, so there is nothing to write.
Plans from $59 a month
One credit balance for every tool, and each tool’s price is on its page. A failed job gives its credits back.
Photo and video editors
Finish any result in the built-in editors, with your library already inside. No extra subscription.
Video sells, but filming every product does not scale. Shoupapp turns the photo you already have into a video with real camera movement and light, while keeping the product recognizably yours. Your photo is never replaced: the video is saved next to it.
There are two levels. Standard makes 5- or 10-second clips and is the everyday choice for product pages and ads. Premium goes up to 20 seconds and lets you say what must not happen in the shot, for hero products and campaigns. Both come in portrait 3:4, square, vertical 9:16, landscape 4:3 and wide 16:9, and can include a soundtrack. You can describe the movement you want in your own words, or leave it to us.
If a video fails or times out, its credits come back automatically.
Tips for better product videos
- Start from a sharp photo. Detail in the photo becomes detail in the video, so upscale small photos first.
- Choose the format before you generate. Vertical 9:16 for stories and short-form, square for feeds, 16:9 for websites and YouTube.
- Describe the movement, not the product. “Slow push in with soft morning light” works better than a description of what the product is.
- Decide how close to go. “Show the whole product” keeps it fully in frame; “Fill the frame” moves in closer.
How it works
-
Choose the photo
Any product photo in your library.
-
Pick length, format and sound
Standard or premium, and the shape your channel uses.
-
Download the MP4
Or finish it in the video editor.
Who it’s for
Video on every product page
Add a short clip to listings that only ever had photos.
Ad variations without a shoot
Produce vertical and square versions of the same product for paid social from one still.
Video in your offer
Sell product videos to clients who only ever send you photos.
At a glance
- Length
- 5 or 10 s (standard), up to 20 s (premium)
- Formats
- 3:4, 1:1, 9:16, 4:3 and 16:9
- Sound
- Optional soundtrack
- Output
- MP4, saved next to the original photo
- Price — standard
- 105 credits per 5 seconds
- Price — premium
- 220 credits per 5 or 10 second video
Credits come from your monthly plan. See what each plan includes.
Frequently asked questions
Does the video replace my photo?
No. The photo and the video are both kept, next to each other in your library.
Can I direct the camera movement?
Yes. Describe the movement in plain words, or leave the field empty and a suitable one is chosen.
Standard or premium?
Standard for most product pages and ads. Premium for hero products, where a longer and more controlled shot is worth it.
What if a video fails?
Its credits are returned automatically.
Can videos be made automatically?
Yes. Image-to-video can be a step in an automation, so new product photos can get a video as soon as they are uploaded.
Which photos make the best videos?
Sharp, well-lit photos with the whole product in frame. A product on a clean background and a styled scene both work; blurry or tiny photos give weaker videos, so unblur or upscale them first.
Goes well with
Animated photos
Social media videos
Video editor
Send us five photos.
We will run them the way we would run your whole catalog and send back exactly what came out — before you decide anything.